The Arbor School, located in Al Furjan, Dubai, is an English National Curriculum School that opened in 2018. The school provides a high standard of education that focuses on environmental justice, compassion for the environment and sustainability.
Objective
Create a digital marketing and lead generation strategy that aligns website optimisation, social media, search and paid digital campaigns. The key to all campaigns and activity was to drive applications and enrolments to a new school in Dubai.
