Traditionally, companies that wanted to boost the profile of their products or services had very limited options. These included extensive print (newspaper or magazine), radio or television advertisements that often increased visibility but at a considerable cost.
Today, with the use of digital marketing assets and publishing platforms, the ability to reach a wide, yet highly targeted audience at a reasonable cost has never been greater. At Nexa, we've created campaigns costing just a fraction of the price of traditional media but with far greater impact and reach. The best part of this is that everything can be tracked.
In an ever-competitive and expanding market place, cutting through the noise and reaching your target audience has become more and more difficult.
While this presents a challenge to businesses, it's hugely important to understand why a company needs to re-think their growth strategy and shift their attention to the customer.
If your business is growth focused in 2020, learn how you can adopt a business strategy that helps you penetrate your target market more effectively and efficiently.
Now in it's Fourth Edition, this free, annual e-book not only highlights the needs of today’s customer but also helps businesses understand what the biggest drivers of business growth will be in 2020.