Traditionally, companies that wanted to boost the profile of their products or services had very limited options. These included extensive print (newspaper or magazine), radio or television advertisements that often increased visibility but at a considerable cost.
Today, with the use of digital marketing assets and publishing platforms, the ability to reach a wide, yet highly targeted audience at a reasonable cost has never been greater. At Nexa, we've created campaigns costing just a fraction of the price of traditional media but with far greater impact and reach. The best part of this is that everything can be tracked.
As technology has evolved, the need for a organisation's sales and marketing processes to be aligned has never been greater.
Now in its second edition, this free, annual e-book not only highlights the importance of aligning marketing with sales but also provides a 3 step guide for businesses to implement.
Over 5,000 copies of last year's e-book were downloaded. To download your copy, please click on the link below.