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Experts In Field
Content Creation & Distribution Services:
Content creation is a vital part of digital marketing. It refers to all of the marketing material you create and share to communicate with an audience. Without content, there would be nothing to post on your marketing channels and nothing to advertise. That said, content can market your business in more ways than one.
It is what attracts online prospects, whether it be videos, imagery, informative blog articles, podcasts or e-guides. High-quality content has a significant effect on the effectiveness of digital campaigns. One can see how generally this makes up a third of marketing budgets. Businesses need to invest time and budget into developing a strategy.
Once you have high quality and engaging content, it's also critical to optimize it and ensure that this content gets distributed among the desired target audiences, in a way that leads to engaging interactions. It's incredible that we regularly see high-production videos with only a handful of views on YouTube. This happens when a clearly defined content distribution strategy is not in place.
Content online can do wonders for your business, most notably in the long-term. This is because it takes time to build your search engine ranking. It is, however, essential, as, without online visibility, your business can easily get lost among all of the other content online. Its primary functions are to:
- Educate
- Promote
- Guide
- Inform
- Transform
Nexa has a team of copywriters who can create specialized content for your business, whether you need videos, photography, articles or captions and short copy. We create content and distribute it on your behalf. This requires content planning and scheduling. Content can include eBooks, webinars, videos, podcasts, infographics, case studies, animations, slides, listicles, quizzes and digital magazines. The diversity allows you to reach and appeal to your audiences in multiple ways.
Think about how you can boost your digital presence with great content - whether it's with an eBook, a video series or web copy designed to provide you with maximum returns. Content is your brand's output in a culmination of creativity and storytelling, with the ability to powerfully influence your audience.
This form of marketing includes various roles, including strategists, creators, editors and designers, to name but a few. When working on a set for a shoot, for instance, you may also require a stylist and film crew. These skill sets are all creative yet diverse and usually specialized. It is for this reason that businesses prefer to work with an agency like Nexa, as they have a team of all of the above, ready and raring to go. On the distribution side, researchers and managers ensure what you produce delivers optimal results.
Nexa's content creators and distributors will provide your business with:
- Inspiration from our team of experienced specialists from various industries who are also knowledgeable about trends
- Management and distribution of the content in a timely and consistent manner
- Specialists in multiple forms of content creation
- Reliable turnaround times
- Traffic to your website and channels
- Optimizing content to encourage engagement
- Produce storytelling for your business in a way that showcases your brand
- Generating, nurturing and converting leads
- Keep your business current and relevant by building its online presence
- Improving your business's rankings on search engines with SEO practices and keywords
- Conduct research, both before content production and after the distribution thereof
The team at Nexa have worked with brands from various industries to create award-winning content creation and campaigns. From boosting digital marketing to creating digital pr strategies, we understand the power of content and believe all businesses need to harness it.
Years of experience
20+
Global Locations
5
Active Clients
300+
Top HubSpot Partners Globally
2%
In-house Digital Marketing Specialists
100+
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What our clients say
NEXA was HubSpot’s first partner in the Gulf region and joined the partner program almost 10 years ago. They have been integral in educating the region about inbound marketing and sales and have applied their expertise to strategic clients in the technology, real estate, and education space. One of the key differentiators with Nexa is their proven capabilities to customize their services to find the right solution and solve for the customer’s needs.
Jeetu Mahtani - HubSpotSenior VP & Managing Director,
International - HubSpot
It is an absolute pleasure to recommend NEXA for website projects. They really are the best in the business. We had asked NEXA to pitch to us for website projects, and they stood out for 2 main reasons.
First, They demonstrated their experience in building the right hierarchy & structure for SEO for websites in an international market context. Second, They have a number of expert teams allocated to website project.
To sum up the NEXA Team, are professional and passionate about providing the best website and service. They don’t just tick boxes getting a website done. They really do care and go the extra mile.
Digital Marketing Lead,
RED MILLS
Being skeptical about digital marketing to begin with, we put our faith in NEXA to prove to us that it would indeed benefit our brand and business growth. It didn't take long for NEXA to astound us with their level of expertise and knowledge about digital technologies and marketing tactics that resulted in whopping our ROI.
We are highly satisfied with their work. They have helped and supported us on understanding how to run all our digital campaigns at the right time in order to achieve the best results across all multiple countries and different markets.
We consider NEXA to be valuable business partners from whom we will continue to seek business growth strategies.
Nolte Küchen
Since NEXA has taken over the optimization of the Rove Hotels website, we’ve not only seen an increase in qualified traffic but also an increase in conversions. The NEXA team also worked closely with our in-house team during the transition to a new website, which can often be a tricky exercise. Thanks to the team, the transition was incredibly smooth and within a few weeks, we noticed even higher search traffic coming onto the website.
Overall we find the team very responsive and senior management actively involved in the process.
Rove Hotels
When it came to attracting leads across the MENA region, we were at a loss. We turned to NEXA to assist us in reaching this large target audience.
Needless to say, our expectations were exceeded. NEXA helped us rank in the search engine results, across multiple locations and brought us the highest quality leads and improved sales for Toshiba Printers.
When we partnered with NEXA, we expected a 6 month campaign that would help us try to reach our goals. However, NEXA managed to exceed all our expectations and delivered exceptional results in just 4 months.
The team made everything feel effortless, even when it was certainly a stressful campaign. We look forward to partnering with NEXA in the future as new developments roll out.
We have extensive experience in the following industries
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