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Sales Enablement Consultancy

Sales Enablement can be defined as being the policies, procedures, tools and technologies that improve the performance and productivity of an organisation's sales processes.

The ultimate objective for an organisation employment Sales Enablement methodologies is to (a) enhance the ability of the sales team to increase sales revenue; and (b) allow the sales team to close more deals.

Sales Enablement: How it works

Sales Enablement and How it Works with Nexa, Dubai

There are 4 main categories that a company will fit into when defining their current Sales Enablement positioning:

  • Stage 1:  Undefined - (No CRM Systems in place, undefined sales training and coaching, undefined sales and buying process)
  • Stage 2: Progressive - (CRM System in place, some sales training, defined sales process but not mapped into buying process)
  • Stage 3: Mature - (Marketing Automation & Sales Enablement in use, sales process mapped into buying process, win rate is 20% or greater)
  • Stage 4: World Class - (All tools are mobile, win rate is closer to 30%, content and assets are based on customer personas, sales playbook is clearly defined)

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Free E-Guide

Marketing & Sales in 2017

Creating a Marketing Strategy that Directly Impacts Sales

As technology has evolved, the need for a organisation's sales and marketing processes to be aligned has never been greater.

Now in it's Second Edition, this free, annual e-book not only highlights the importance of aligning marketing with sales but also provides a 3 Step Guide for businesses to implement.

Over 5,000 copies of last year's e-book were downloaded.  To download your copy, please click on the link below.

Download E-Guide

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