Shoppable Video Content To Boost Sales

The content marketing world is ever-evolving as consumers expect more engaging and interactive content from brands. Shoppable videos are now taking center stage in the content marketing world and offer an opportunity for brands to showcase their products in a fun and engaging way. So, what exactly is shoppable video content?

A shoppable video features specific products and uses embedded links to enable viewers to click and purchase said product without having to even leave the video. This format helps brands replicate the experience of visiting their website without having them leave the social platform that they are currently active on. Today's consumer is all about instant gratification and by streamlining the purchasing process, you are guaranteeing more sales. 

There is a growing opportunity for brands to showcase their products through video content, which is then directly shoppable from the clip in a strategically placed lifestyle offering. The Nexa team of experts will film your products placed within videos for the purpose of embedding direct shopping for your viewers - getting you greater sales. 

 

 

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Shoppable Video Content for Greater Engagement and Sales

Shoppable video content removes any friction between the marketing and purchasing process and allows for a seamless path to purchase and this is why it has become vital for businesses to make shoppable video content a part of their marketing and sales strategies.

The Benefits of Shoppable Video Content for Your Business:

  • This kind of content simplified the buying funnel by making your marketing content and sales content one and the same
  • Shoppable video content means greater conversions and users are able to make a purchase in a single click
  • Shoppable content is extremely measurable and you will be able to see your return on investment in monetary value. Most platforms that offer shoppable videos are able to gather real-time performance data which in turn helps your strategy and performance in real time. 

 If you want to see your conversions rise - then shoppable video content is the way forward for your business. At Nexa, our team of experts will develop the perfect shoppable video content for your brand and design this content around your brand voice and of course, business goals.

 

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WE PROVIDE A FULL RANGE OF VIDEO MARKETING SERVICES

Video Marketing Services

Brand Videos

Brand Videos

Showcase the essence of your brand through dedicated video content.

Brand Videos

Showcase the essence of your brand through dedicated video content.
Corporate Video Production

Corporate Video Production

Corporate videos communicate important marketing messages with your audience or employees.

Corporate Video Production

Corporate videos communicate important marketing messages with your audience or employees.
Animated Video Production

Animated Video Production

Short-form motion pictures for your brand that effectively communicate ideas and processes.

Animated Video Production

Short-form motion pictures for your brand that effectively communicate ideas and processes.
Photography

Photography

Professional photography services to provide you with a content library of evocative imagery.

Photography

Professional photography services to provide you with a content library of evocative imagery.
Interactive Videos

Interactive Videos

Share content that people can actively engage with at the touch of a button.

Interactive Videos

Share content that people can actively engage with at the touch of a button.
Event Coverage

Event Coverage

Capture moments in real-time with complete video coverage for maximum views and sources of content, from live feeds to recordings to be packaged for later use.

Event Coverage

Capture moments in real-time with complete video coverage for maximum views and sources of content, from live feeds to recordings to be packaged for later use.
Post Production Services

Post Production Services

Transforming raw footage with editing to give your video content the edge, from audio to edits and post-production imagery.

Post Production Services

Transforming raw footage with editing to give your video content the edge, from audio to edits and post-production imagery.
eLearning & Training Videos

eLearning & Training Videos

Explain new concepts and techniques to teams in simplified onboarding and training, saving you both time and money.

eLearning & Training Videos

Explain new concepts and techniques to teams in simplified onboarding and training, saving you both time and money.
Social Media Videos

Social Media Videos

Share your videos on social media, one of the best places for video consumption and engagement, with strategies devised for each platform.

Social Media Videos

Share your videos on social media, one of the best places for video consumption and engagement, with strategies devised for each platform.
Video Content Strategy

Video Content Strategy

Developing a content strategy to reach more audiences, optimize the content, maximize the engagement, and measure performance.

Video Content Strategy

Developing a content strategy to reach more audiences, optimize the content, maximize the engagement, and measure performance.
TV Commercials

TV Commercials

Professional video content suited for TV commercials to generate mass awareness and interest in your brand.

TV Commercials

Professional video content suited for TV commercials to generate mass awareness and interest in your brand.
Shoppable Video Content

Shoppable Video Content

Showcase your products in strategically placed lifestyle video content which is directly shoppable from the clip.

Shoppable Video Content

Showcase your products in strategically placed lifestyle video content which is directly shoppable from the clip.
Quote

Nexa was HubSpot's first partner in the Gulf region and joined the partner program over 5 years ago. They have been integral in educating the region about inbound marketing and sales and have applied their expertise to strategic clients in the technology, real-estate, and education space. One of the key differentiators with Nexa is their proven capabilities to customize their services to find the right solution and solve for the customer's needs. We look forward to Nexa continuing their growth and success in the Gulf region.

Jeetu Mahtani - Senior VP & Managing Director, HubSpot
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We have been working with Nexa for just over a year and what a journey it has been. From day one, Nexa offered a friendly approach, you become part of their family and they become part of yours, working as one team to achieve the best results. Our account management team has been fantastic throughout all our projects. They were extremely attentive and were able to manage the high demands of our account under tight time constraints. Nexa have produced some great assets for our global social media campaigns and really helped bring our brand to life on social media.

Jemma Karle - Global Social Media Manager, Movenpick Hotels & Resorts
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We found the Nexa team were immediately able to produce fresh design options for the website concept, whilst ensuring the user journey of the site was spot on. The website launch was flawless and the interaction and communication was great throughout. I would strongly recommend for the design and development of any website. We are very much looking forward to working with Nexa again on future projects.

Samuel Charles - Digital Marketing Manager, Pizza Express
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Love the whole team! Ravi, Andrew and the team have been so involved and supportive on the top level! They are 24/7 on top of things and support at any given time! Even though there is so much happening on our accounts they put it all together! The creativity is beyond amazing! Everything is done so well and the turn around time is quick!

Melroy Lopes - Digital Marketing Manager, Novo Cinemas
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It's been great working with the Nexa team for the last 1 year. We've been very happy with how agile and adaptable the team is based on our requirements. Amit, Zara, Tamara, Jatin, Gary have all be wonderful in helping us with our digital plan and strategy in implementing social media plans, digital campaigns, Google campaigns and the list goes on. The team at Nexa has always been there in times of high demand and are always available to help whenever required in whatever capacity they've been able to. Well done Team Nexa! Here's to more of these!

Samantha D'Sa - Marketing Manager, The Arbor School
Digital growth consultants

Thinking about working with Nexa?

  • Founded in 2005 in Dubai, UAE.
  • Over 300 active clients.
  • Experience in over 30 industries from high-profile B2C businesses to highly niche and specialised organisations.
  • Over 50 in-house digital marketing specialists.
  • Full spectrum of digital marketing services provided.
  • Clients include Microsoft, Intel, Barcelo plus many local homegrown businesses.
  • Offices located in Dubai, New York and Manchester.

We’ve earned some great awards along the way.

Hubspot Diamond
MENA Search Award Winners
MENA Search Awards 2018
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Office 1205, Grosvenor Business Tower,
Tecom, Dubai, UAE
P.O. Box: 123439

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Manchester, M1 5AN
UK

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