Social media plays an important role in the marketing of events such as conferences, exhibitions, concerts, product launches and all sorts of other activations. Social media platforms are the perfect place to market events since people are online to find out about what's happening and going to happen in real-time.
Social media actively supports the pre-event awareness stage, the activities that occur during the event and post-event marketing activities. A well-planned and delivered social media strategy for events can often be the difference between a moderately successful event and one that reaches and engages attendees and a wider audience for the future as well.
These are some of the ways Nexa helps clients to market their events on social media:
Virtual events are here to stay. By broadcasting these on social media, you can increase your attendance and reach in a way that is suitable to your audience. Some creative ways we help our clients to host such events include:
Events remain highly successful, whichever format you choose. Don't leave yours to chance - team up with us at Nexa to elevate yours.
Great strides have been made since the dark days 2020 and with the global vaccination drive, businesses are starting to breathe again.
Consumers have already shifted to a new definition of “normal”: habits have changed, buying decisions have been altered, and the whole consumer journey has been turned on its head. How can businesses adapt and cope with this “new” version of the world?
How can innovation help companies to achieve sustainable growth? What is the role of technology in this shift?
Our new book: Business Revival in 2021: Healing from COVID-19 aims to not only help businesses that need support but to also provide tips, tactics and recommendations to help businesses to identify and nurture new opportunities.