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CASE STUDY
Party Centre: SEO strategy for party supplies eCommerce
Party Centre is the largest online shopping website in the Middle East for party supplies, costumes, and party decorations. To increase online visibility and website traffic, the Nexa team put together a full SEO strategy and plan targeting the UAE and KSA. Nexa has been Party Centre's agency partner for digital marketing since 2014.
Objectives:
- Create a SEO strategy to improve online visibility
- Generate website traffic and online orders
- Dominate the party supplies marketing in the UAE and KSA
Challenges:
- Brand new website containing more than 5,000 pages
- Very competitive market
Solution:
- SEO audit and strategy
- Full SEO plan for UAE and KSA
- Launching supporting PPC campaigns across social media and Google
30%
steady organic growth year on year
250+
ranked keywords no.1 in UAE
100+
ranked keywords no.1 in KSA
Case Studies
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