Party Centre

Party Centre

A NEXA CASE STUDY

Party Centre: SEO strategy for party supplies eCommerce

Party Centre is the largest online shopping website in the Middle East for party supplies, costumes, and party decorations. To increase online visibility and website traffic, the Nexa team put together a full SEO strategy and plan targeting the UAE and KSA. Nexa has been Party Centre's agency partner for digital marketing since 2014. 

Objectives:  

  • Create a SEO strategy to improve online visibility
  • Generate website traffic and online orders
  • Dominate the party supplies marketing in the UAE and KSA

Challenges: 

  • Brand new website containing more than 5,000 pages
  • Very competitive market

Solution: 

  • SEO audit and strategy
  • Full SEO plan for UAE and KSA
  • Launching supporting PPC campaigns across social media and Google

30%

steady organic growth year on year

250+

ranked keywords no.1 in UAE

100+

ranked keywords no.1 in KSA
2-layers

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