User Experience, referred to as UX, is the process that design teams use in order to create products that provide relevant and meaningful user experiences for users. UX design refers to the entire process of integrating the product, be it a website or app, and including aspects of design, usability, branding and functionality.
User Interface, also known as as UI, is the industrial design field of human-computer interactions. This is the space where designers work with the interactions between technology and humans, and is imperative to ensure streamlined user experience.
Nexa offers the most advanced and expert UX and UI design to ensure your online platforms function with the user in mind.
Think of UX and UI designers as online architects, as these are the experts that ensure your app or website is functional, attractive and easy to use.
UX and UI design is not just about creating products that function correctly, it is about ensuring that the user feels good and confident when using the product.
A UX and UI designer always focuses on the needs of the user, and a good UX and UI designer will always create a platform with the below in mind:
Great strides have been made since the dark days 2020 and with the global vaccination drive, businesses are starting to breathe again.
Consumers have already shifted to a new definition of “normal”: habits have changed, buying decisions have been altered, and the whole consumer journey has been turned on its head. How can businesses adapt and cope with this “new” version of the world?
How can innovation help companies to achieve sustainable growth? What is the role of technology in this shift?
Our new book: Business Revival in 2021: Healing from COVID-19 aims to not only help businesses that need support but to also provide tips, tactics and recommendations to help businesses to identify and nurture new opportunities.