When it comes to the digital space, everyone knows that "content is king." It is important that every piece of content you publish on your website is optimised for the search engines, answers the right questions and is of the highest quality. And when it comes to developing a new website, one of the most important decisions you will have to make is the selection of which Content Management System (CMS) to use. A CMS is a software that is used to manage the creation and editing of your digital content.
There are many different types of CMS's to choose from, so it's important that your website's goals and objectives are clearly outlined in order to help you make the correct decision.
For complex sites, where a 3rd party CMS may not be suitable, Nexa builds fully tailor-made, custom CMS. That sets us apart from most other businesses and although the level of work involved in the development of our CMS is much greater, each client is provided with a CMS that is fully flexible and can be adapted over time as requirements change.
The Nexa CMS is also extremely user friendly and provides a WYSIWYG interface where site administrators can modify a ‘mirror’ editing version of the site, and then upload the new content at the click of a button. More complex changes to the site can be administered using a MSWord type interface.
A Content Management system is one of the most powerful development tools of the internet because in a world where websites are vital for business success, CMS solutions ensure that websites are well maintained, easy to update and easy to build.
To sum it up as simply as possible, a CMS helps users build, manage, and modify content on a website without the need of technical know-how or technical expertise. That is: you do not need to write code in order to build or add to your website.
CMS functionality depends on what system you choose to work with and what your objectives are as a business however, there are several features that are available with almost all CMS systems. Either these are standard or part of additional plugins, and include:
It all comes down to what it is you want from your website. Once you understand your goals and objectives, it is easy to find the right CMS for your website and your website. And we are here to help you do just that.
Great strides have been made since the dark days 2020 and with the global vaccination drive, businesses are starting to breathe again.
Consumers have already shifted to a new definition of “normal”: habits have changed, buying decisions have been altered, and the whole consumer journey has been turned on its head. How can businesses adapt and cope with this “new” version of the world?
How can innovation help companies to achieve sustainable growth? What is the role of technology in this shift?
Our new book: Business Revival in 2021: Healing from COVID-19 aims to not only help businesses that need support but to also provide tips, tactics and recommendations to help businesses to identify and nurture new opportunities.