"Half the money I spend on advertising is wasted; the trouble is I don't know which half"
John Wanamaker (approx 1890)
The quote above dates back to around the 1890's and yet staggeringly, is still used today to justify a business' marketing decisions!
Your business deserves to be different. In 2015 - this is easier than ever before.
As a business owner or the person responsible in your organization for delivering new business leads to your salesforce, it's your responsibility to ensure that you have a sales pipeline that is full of high quality prospects that are ready to purchase your products or services. It may also be your responsibility to drive the the highest return on any invesment into driving your sales pipeline, whether that be advertising, through PR or even through your own digital marketing efforts.
So it's important that you are aware of the latest trands and tactics that the world's smartest business are employing to drive sales leads, revenues and growth.
Be Different
Download our free e-book titled "The 30 Greatest Lead Generation Tips, Tricks & Ideas" and learn::
- How to find and generate leads from your exact desired audience
- How to turn interest in your products and services into a solid enquiry
- How to manage prospects who are at different stages of buying process
- How to turn your website into a lead generation machine