Since 2005, Nexa has worked with both B2B businesses and high-ticket, luxury B2C clients helping to deliver funnel focused sales leads and new business opportunities.
We combine best-in-class marketing and sales technology combined with client insights, processes and content to create top of funnel leads and then nurture them through the sales funnel to deliver a predictable stream of sales leads for your sales team.
B2B sales leads and luxury B2C sales leads are highly sought after by sales teams and marketers alike, due to the high revenue amount that a quality lead will generate for a business. Every B2B or luxury goods company needs a powerful, highly targeted, data driven lead generation campaign to propel business growth - and this is exactly what we provide. At Nexa, we understand that not all leads are born equal and we will define clear lead criteria to ensure only the most targeted sales and marketing leads are found for your business. This is done through a variety of lead generation and lead nurturing tactics, which include social media and search campaigns, audience expansion and account based marketing.
It is easy to increase the amount of your leads through far reaching, non-strategic methods, but if you reach people who are not interested in your service or product, they serve no real purpose when it comes to helping your business grow.
It is vital that you create a lead generation strategy that is designed to increase the volume of your leads, without decreasing the quality of your leads. This may sound like an impossible task however, there are a variety of proven lead generation tactics that work to generate and convert quality B2B and luxury B2C sales leads.
Content Marketing: If you want to attract, engage and delight your target audience, you need to provide relevant, helpful and informative content on your website and related platforms. By providing this kind of content, you are establishing your business as an industry thought leader and answering questions potential clients have about your industry, products and services. A buyer will trust a brand that provides insight into the industry and is able to solve their problems - and all of this can be done through content marketing including blogging, long-form articles, e-books, newsletters and more.
Nexa has been generating highly qualified sales leads for B2B businesses and Luxury B2C businesses for almost a decade. We have both the experience and track record to help businesses in all industries generate highly qualified sales leads.
Great strides have been made since the dark days 2020 and with the global vaccination drive, businesses are starting to breathe again.
Consumers have already shifted to a new definition of “normal”: habits have changed, buying decisions have been altered, and the whole consumer journey has been turned on its head. How can businesses adapt and cope with this “new” version of the world?
How can innovation help companies to achieve sustainable growth? What is the role of technology in this shift?
Our new book: Business Revival in 2021: Healing from COVID-19 aims to not only help businesses that need support but to also provide tips, tactics and recommendations to help businesses to identify and nurture new opportunities.