Logo, Branding and Brand Design

It takes less than a second to make a first impression, and as a business, you always want your first impression to be a good one. Even the most elaborate marketing strategy can only gain traction and become noticeable if your brand is represented correctly.

This means that your brand needs to quickly catch the eye of the consumer and keep the consumer interested in what you are offering. You need to create a brand that rises above the noise of your industry and makes your target market look twice - and good brand design helps you achieve this goal.

A Powerful Brand Design will:

• Communicate what your business stands for
• Create a consistent image and tone that reinforces your offerings and your business message
• Clearly communicate your brand story through enticing colours and visual cues
• Compel the viewer to action
• Guide the viewer's eye and evoke a particular emotion within the viewer 
• Use font and typography effectively to support brand content and message 

Brand Design builds credibility as well as brand awareness by creating a consistent visual tone and language that viewers can quickly identify. Your business needs to make a good impression and a poorly designed brand will immediately deter the consumer and lead them to your competitor. 

The value of good brand design can never be understated, from a well branded website and social media page through to packaging and pamphlets, your brand needs to tell a consistent story and drive your target market to action. 

The Nexa design team is here to bring your brand to life and keep your business front of mind through expert brand design services.